Do you believe this? A Linkedin denial for the ages

Poor Judgment on your job seeking strategy? When a 20 something tried to connect with a more experienced person on Linkedin, here is the answer he/she sent him: We have never met. We have never worked together. You are quite young and apparently green on how business connections work with senior professionals. Apparently you have […]

What About the Golden Rule?

What about the Golden Rule? No I don’t mean the one that say’s “those who have the gold make the rules,” frankly although that is true, it is also overdone to the point where often those with the gold treat the others like crap. It’s the other golden rule I want to talk about, the […]

How to complete with the Chinese…don’t

How to Compete with the Chinese…Don’t Just do what they can’t do instead While talking to a friend of mine the other day our talk turned to how American board shops can compete against the Chinese and other Asian board fabricators. After an extended exchange he turned to me and said. “It’s very simple Dan, […]

Pushing your brand

Too many people selecting a brand is only that; it’s coming up with a clever logo and slogan and calling it a day.  But that’s not what a brand is at all, that’s just well a symbol and a saying. A true brand defines exactly what your company is. What it stands for, what it […]

It’s time to partner

It’s time to partner Look they tell me there are only about two hundred and fifty or so board shops left in North America, this is really down from an estimated high of fifteen hundred depending on who you talk to. The industry on this continent has been devastated in the past twenty years to […]