The other day a rep I did not know called me to get some advice about a new product line. He left only his name, no phone number and yet he asked me to call him back! Fortunately, I have caller ID. Maybe he just assumed that everyone has caller ID. But he called my […]
What A Time We Live In!
As I sat in the back seat of my UBER the other day looking at the smartphone the driver was using to find my destination, I could not help but wonder at all of the changes that have occurred in the world during the past 45 years. I remember hosting a group of people to […]
A Hunting We Will Go!
The Ideal Customer Profile Okay let’s start off with that old Willie Sutton saw: When asked why he robbed banks, the famous or infamous bank robber responded, “Because that’s where the money is.” Which reminds me of some of the sales people we know who are out prospecting for new customers and orders while having […]
The Rep / Principal Relationship Part Four: The Productive Partnership
For the past three weeks we have been discussing the rep-principal relationship and how it needs to be improved, for the future. We listed what the reps want from this relationship and what the principals want from the relationship and just by comparing those two lists we can see that there are some wide gaps […]