It’s a shame to waste a good failure. You can tell how great a company is by how many failures they experience. This is based on the idea that if you’re not failing, you’re not doing enough. In fact you’re probably standing still, you’re stagnating, which is the closest thing to death a company does […]
Reps Need a Better Deal Part Two: The Solutions
Last week we discussed why PCB and PCBA manufacturer’s reps need a better deal. This week we will discuss some ideas, suggestions, and ideas of what that better deal and that better contract should look like. We are looking for a win for both the principal and the rep. Let’s look at the issues and […]
Giving Our Reps A Better Deal Is A Win-Win
First of all, let me say there are no bad guys here. Only good guys trying to work with each other. I am sure you have all noticed how difficult it is to find good reps today when it comes to selling PCBs and PCBA’s. That is not to say there are no good reps […]
So, You’re A Leader Are You?
How self-aware of being a good leader are you? Are you sure of yourself? Do you lead with confidence? How about courage? Are you a courageous leader able to make those hard decisions when they need to be made? Do you believe in yourself as a leader? Do others believe in you as their leader? […]
Yes, You Need A New Marketing Approach
The old ways of doing marketing are done and gone. The new world demands that all companies, yes, all companies, have to approach marketing differently but also those of us in the B2B (business to business space) have to reinvent the way we do marketing. Social media has been here for over twelve years now. […]