I had a friend who was at the University of Wisconsin with Eric Heiden, the great Olympian speed skater. He said it was nothing for Eric and his pals to set out on eighty or a hundred-mile bike rides every weekend morning. It was just what they did. Another Wisconsin based speed skating champion, Bonnie […]
Innovative Sales Strategies For Success
A Girl Scout wanted to sell a lot of cookies. In fact, she wanted to sell more than any other girl scout that year. She was smart enough to know that she could not do it by going door to door. She knew that a lot of the other Girl Scouts planted themselves in front […]
Thar She Blows! Going After That Elusive Whale Account
We’ve all been there. You are targeting a very large customer. A customer that could make your yearly forecast, in fact one that could blow it out of the water. You know that they would be a perfect customer for you. They need what you have, and you are just yearning to find a way […]
Saving A Great Customer When Things Go Wrong
Handling a serious problem with a long-time customer, especially when both parties share some blame, requires a delicate balance of diplomacy, accountability, and strategic thinking. The goal is to resolve the disagreement without sacrificing the valuable relationship. The last thing you want to do is win the battle and lose the war. You have to […]
Great Innovations From The Greatest Innovator Of Our Time
Continuing my series on people who influenced the world I want to talk about Steve Jobs. We all know who he is, and we all know what he did. How he impacted the world, or made a dent in the universe as he was fond of saying. Most of the time when I write about […]