Five things you have to do to get the most form your PCB vendors Last week we talked about how most PCB users are missing the boat when it comes to getting the most from their PCB vendors. We discussed how the new age of buying boards with minimum communications and almost no face to […]
Start collecting those WOW! Stories, they’re worth their weight in gold
You have to do something commendable to be recommended You can go around telling everyone you know that your company is great and that you do great things, but it’s not going to mean a thing because anybody can do that. In fact there are a whole slew of companies, most of them your competitors, […]
Do you believe this? A Linkedin denial for the ages
Poor Judgment on your job seeking strategy? When a 20 something tried to connect with a more experienced person on Linkedin, here is the answer he/she sent him: We have never met. We have never worked together. You are quite young and apparently green on how business connections work with senior professionals. Apparently you have […]
An Interview with Prototron’s Mark Thompson
http://www.iconnect007.com/video/daveryder.htm I talk to Impedance Guru Mark Thompson about the importance of getting impedance right when it comes to PCBs
What About the Golden Rule?
What about the Golden Rule? No I don’t mean the one that say’s “those who have the gold make the rules,” frankly although that is true, it is also overdone to the point where often those with the gold treat the others like crap. It’s the other golden rule I want to talk about, the […]
How to complete with the Chinese…don’t
How to Compete with the Chinese…Don’t Just do what they can’t do instead While talking to a friend of mine the other day our talk turned to how American board shops can compete against the Chinese and other Asian board fabricators. After an extended exchange he turned to me and said. “It’s very simple Dan, […]
When you care enough to give the very best
When you care enough to give the very best Walk with the customer. Care about him. Make sure that you know what she needs and give it to her. Make sure that he knows that you care about what will make his life easier and provide it. Look the hard sell is dead, if it […]
Pushing your brand
Too many people selecting a brand is only that; it’s coming up with a clever logo and slogan and calling it a day. But that’s not what a brand is at all, that’s just well a symbol and a saying. A true brand defines exactly what your company is. What it stands for, what it […]
It’s time to partner
It’s time to partner Look they tell me there are only about two hundred and fifty or so board shops left in North America, this is really down from an estimated high of fifteen hundred depending on who you talk to. The industry on this continent has been devastated in the past twenty years to […]
Problems are Opportunities By Dan Beaulieu
Have you sought out and overreacted to a customer problem today? It’s a huge opportunity? Tom Peters What a great quote for one of the best! Peters hits the nail right on then head. There is no greater way of making your bones with a customer than over reacting to a problem your company […]