Ready, Set, Go!

Well maybe not today or tomorrow but we are all going to be out there again, hopefully sooner than later. So, let’s talk about what we need to do to prepare ourselves for our long overdue re-entry into the world of face to face sales. I know that it will not be business as usual, […]

Opportunities – Particularly NPI – Are Exploding!

As the world opens up, so are many opportunities. Word I am hearing from the salespeople I have been meeting with the past few weeks, is that customers are on the prowl! That’s right, customers are on the lookout for new sourcing opportunities.  Companies are looking for alternative sources for their products, especially PCB and […]

The 10 Stories Great Leaders Tell

A book recommendation from Dan Beaulieu The 10 Stories Great Leaders Tell By Paul Smith Copyright 2019 Simple Truths/ Ignite Reads Pages: 110 with Appendix and Notes Price: $16.99 Everyone is talking about stories…and rightfully so, anyone who knows anything about marketing in the 21st century knows that the way to get into peoples’ heads […]

Oh, The Places We’ll Go!

Okay after eight weeks of lockdown, eight weeks of the world being scary, and challenging, and unpredictable, it’s time for a break. I have spent the past two months and counting working with companies and reps and salespeople doing what I can to help in any way I can to conduct business as usual. I […]

Change is Good…You Go First

A book recommendation from Dan Beaulieu Change is Good…You Go First  21 ways to inspire change By Mac Anderson and Tom Feltenstein Copyright 2019 Simple Truths/ Ignite Reads Pages: 116 with Appendix and Notes Price: $16.99  If you need to change to be able to change, this is the book for you. Oh, that dreaded […]

I Should Have Thought Of That!

What do all these companies have in common? Disney, CNN, MTV, Hyatt, Burger King, FedEx, Microsoft, Apple, AT&T, IHOP, Eli Lilly, IBM, Merck, Hershey’s, Coors, Texas Instruments, Fortune, GE, and Hewlett-Packard. Can you guess? Well first of all they are all very successful companies right? All names that you recognize right? But no, that’s not […]

Sales Is All About Trust

Building trust with your customers will make them customers for life No matter what else you do for your customers, you have to build trust. If you can get your customers to trust you they will stay with you for life…yes, even if you change companies. Over the years and in many columns, we have […]