10 Great Marketing Tips

In order to successfully market your company, you have to make sure that your company is marketable. You have to have something to market and that is the entire customer experience not just the product. Yes, you can have a great product but if you don’t treat your customers right when they are buying that […]

Respect Your Board Builder

Do you know how to buy PCBs? Do you know how a PCB is built? Do you know the difference between a great PCB supplier and a mediocre or lousy one? Are you one of those companies that hate buying PCB’s, hate even dealing with PCB shops, equating them to dealing with your local DMV, […]

Hey Kids, Listen up! (Some Advice For Millennials)

Don’t you love getting advice from grey beards like me? I bet you can’t wait to hear our war stories abut the good old days, right? I’m sure you just sit there and listen politely until our backs are turned and then your eyes just about roll out of your head. I know, I know, […]

The Devil Is In The Details

So often we only talk about the obvious tools and tactics we need to be a successful sales person, so much so, that we overlook some of the smaller details that could help us be successful, those that could give us an edge over our competition. They say that the devil is in the details […]

Creating Sales Heroes

The making of the best sales team in the world So many people spend time tearing down their sales people. Blaming all of their woes, and worries, on the very people who can make or break a company. I once worked for a PCB shop owner who insisted on having a very expensive annual sales […]