Book Recommendation From: Dan Beaulieu 6/7/18 The Introvert’s Edge: How Quiet and Shy Can Outsell Anyone By Matthew Pollard with Derek Lewis Copyright 2018 Amacon Price $ 17.95 Pages: 222 and Index This new book by Matthew Pollard banishes the notion that only extroverts can sell. Gone is the idea that the back slapping, glad […]
A Day In The Life Of A Salesperson
This will be a sales person who has a territory away from the company, so she is operating out of fully equipped home office where she has everything she needs to conduct her business. Her required reporting is a weekly status report of her activities during the week as well as her plan for the […]
Upselling: The Magic Road To Profitability
Everyone upsells, it’s the best way to increase your margins. The famous, “want fries with that?” is an upsell. Super sizing is upselling. That maintenance plan on your washer and dryer is upselling. That rust coating on your car, whatever that was…was upselling. Notice how when you buy a new laptop for $600 it’s still […]
Your Executives Should Visit Customers
Yes, sales managers have to visit customers. In fact General Managers and Presidents and Quality Managers and yes, even owners need to visit customers whenever they get the opportunity. Why are we happy to just sit back and have our sales people do customer translations for us? Why are we happy or often unhappy with […]
Ideas For The Future
Last week I talked about some of the trends we are following into the future. Most of these came from an excellent book by Mark Penn and Meredith Fineman titled Microtrends Squared: The new small forces driving today’s big disruptions. What should be of interest to all of us is how these changes are going […]
Book Recommendation: The Age of Agile: How Smart Companies are Transforming the Way the Work
Book Recommendation From: Dan Beaulieu 6/12/18 The Age of Agile: How Smart Companies are Transforming the Way the Work By Stephen Denning Copyright 2018 Amacon Price $ 28.00 Pages: 314 with index Meeting he future involves embracing change The future is all about speed and yes of course agility. Companies who don’t adapt to, heck […]
What A Really Good Sales Manager Does
Okay, you’re the sales manager for a 15 million dollar board shop located in the Midwest. Your sales team consists of 6 direct regional sales people and five independent sales reps; together they cover the entire U.S. and Canada. Besides managing the sales team, you also handle the company’s marketing and yes, you are also […]
The Future Just Ain’t What It Used To Be …Again
Okay, it’s that time again, time to take a peek into the future and see what is happening, and about to happen in our world. This time, these peeks into the future come from an excellent new book called Microtrends Squared: The New Small Forces Driving Today’s Big Disruptions, by Mark Penn. Author Penn, has […]
How To Get – And Keep – Independent Sales Reps
For years now I have been working with reps acting as the liaison between them and the circuit board shops I work with. During that time I have seen the interest the reps have in working with board shops diminish as quickly as the market for fax machines. Most reps seem to have lost it […]
The Building Blocks Of A Great Company: Business Values
There are many ways to run a business, many ways to develop the direction of that business. The strategy, and the tactics it will take to be successful vary from company to company. They say that the best way to start a business is to find a need and fill it. Obviously, this is true, […]