…and avoiding getting the door shut in your face We know it’s tough getting appointments. It’s even tougher getting people to answer the phone; and then once you do get that appointment or that phone call you run up against a stone wall made up completely of attitudes of people who do not want to […]
Give The Customer What They Want, Not What You Want
Walk with the customer. Care about him. Make sure that you know what she needs and give it to her. Make sure that he knows that you care about what will make his life easier and provide it. Look the hard sell is dead, if it ever was alive in the first place. Now we […]
Dare To Be BOLD!
Boldness is behavior born out of belief Groeschel When things get tough, the bold ones will always take action. They will forego the feelings of dread, the anxiety about what could go wrong if they took that action or any action for that matter. They will not be afraid of the possible dire consequences if they […]
Book Review: The Sales Survival Handbook: Cold Calls, Commissions, and Caffeine Addiction- The Real Truth About Sales
A book recommendation from Dan Beaulieu The Sales Survival Handbook: Cold Calls, Commissions, and Caffeine Addiction- The Real Truth About Sales By Ken Kupchik Copyright 2017Amacom Coming out September 21st 2017 Price $17.95 Pages: 185 with Index A Funny Sales Book You’ve got to laugh, right? One of the best tools to have in your kit when […]
Tales From The PCB Crypt
Author’s note: I wrote this column last summer, but thought it was particularly fitting given my column on the DoD a couple of days ago.) The young sales person had been waiting patiently for the buyer to come out for almost an hour. He was a bit nervous and also excited because he was finally […]
Finally, The DOD Gets It! But Is It Too Late?
Last week a friend of mine sent me this excerpt from the congregational record. Yes, That congregational record. If this doesn’t set your hair on fire then nothing will. Read on: “National Defense Authorization Act for Fiscal Year 2018”)…” 114/603 “Executive agent for printed circuit board technology The committee is aware of ongoing efforts through […]
Book Recommendation – The Inspiration Code: How the Best Leaders Energize People Every Day
A book recommendation from Dan Beaulieu The Inspiration Code: How the Best Leaders Energize People Every Day By Kristi Hedges Copyright 2017Amacom Price $24.95 Pages: 261 with Appendix and Index How to be a better leader over all, as well as one who inspires No matter who you are, no matter what you have done, no […]
Companies That Buy Cheap PCBs Get What They Deserve
This column is meant for those customers who need printed circuit boards but don’t want to communicate with the PCB shops directly. It’s meant for those customers who believe that a PCB is just a thin piece of green plastic that anyone can build. This is for those companies who feel that the board shops […]
Salespeople Are The Voice Of The Customer
So as that voice, make sure you get it right! One of the greatest responsibilities we have as sales people is being the voice of the customer. This means that we must strive to always relay the customer’s message truthfully and most importantly accurately, because, very often the future of the relationship between your company […]
Book Recommendation – UPSIDE: Profiting from the Profound Demographic Shifts Ahead
A book recommendation from Dan Beaulieu. UPSIDE: Profiting from the Profound Demographic Shifts Ahead By Kenneth W. Gronbach with M.J. Moye Copyright: Amacon 2017 Pages: 278 with Index Price: $27.95 Predicting the future through demographics If you want to know what is going to happen in the future, you can forget the crystal ball and the […]