This new generation is not only interested but actually eager to join our ranks! Yes the time is right. The kids finally are interested in being part of this old industry of ours. For the first time in years I am seeing some interest and curiosity from people under thirty about our industry. Now I […]
This Week’s Book Review: Amp Up Your Sales
Amp Up Your Sales: Powerful Strategies The Move Customers to Make Fast, Favorable, Decisions By Andy Pail Copyright 2014 Amacom Price $17.95 Pages: 226 with Index The right book for the right times This guy has it right. Things are different now and if you don’t modify and I mean drastically modify your approach to […]
Winning That Perfect Prospect
Stay in touch; you have what they need, they just don’t know it yet. And interesting question: when do you stop calling a prospect. Well it depends on the prospect. If for example you have done your homework and you know for sure that you have exactly what he wants then never. Of you might […]
Book Recommendation: A World Gone Social: How Companies Must Adapt to Survive
Book Recommendation From: Dan Beaulieu 10/25/14 A World Gone Social: How Companies Must Adapt to Survive By: Ted Coine and Mark Babbitt Copyright 2014Amacom Price $24.95 Pages: 238 with Notes and Index Its Official Social Media is here to Stay This is the best book I’ve read to date on the subject of social media. […]
Why your ads don’t work and how to make them work
Do you advertise? Do you spend a lot of your hard earned dollars on trying to get your name out there only to feel that you are just throwing your money down the proverbial rabbit hole? Are you constantly asking yourself, “What are my ads doing for me?” or saying, I cannot think of a […]
Book Recommendation: A Team of Leaders: Empowering Every Member to Take Ownership, Demonstrate Initiative, and Deliver Results
Here’s one I liked. You may too. A Team of Leaders: Empowering Every Member to Take Ownership, Demonstrate Initiative, and Deliver Results By Paul Gustavson and Stewart Liff Copyright 2014Amacom Price $26.95 Pages: 226 and Index Teams: the key to the future A lot of changes have occurred in the workplace in the past twenty […]
8 ways to make sure your PCB company fails in 2016
I know sounds pretty brutal but hey I have to use any method I can to get your attention because the fact is if you don’t change your ways soon you will go out of business in the next twelve months. Don’t get me wrong there are opportunities out there, more of them than there […]
Make A Cool Million
I want you to think about this long and hard. What are you making right now? Eighty grand? Ninety grand? One hundred and fifty grand? It’s a pretty good living. You go out and do battle in the sales wars every day, trying to make it all work so you can make a little more […]
Book Recommendation: The Inventor’s Dilemma: The Remarkable Life of H. Joseph Gerber
The Inventor’s Dilemma: The Remarkable Life of H. Joseph Gerber By David Gerber Copyright 2015 Yale University Press Price $35.00 Pages: 400 and Index The story of the man who changed our industry All of us in the PCB industry should read this book. All of us who have heard about talked about and used […]
Getting the most from your PCB Vendors
Five things you have to do to get the most form your PCB vendors Last week we talked about how most PCB users are missing the boat when it comes to getting the most from their PCB vendors. We discussed how the new age of buying boards with minimum communications and almost no face to […]