Book Recommendation From Dan Beaulieu Be Your Customer’s Hero: Real World Tips & Techniques for the Service Front Lines By Adam Toporek Copyright 2015Amacom Price $17.95 Pages: 244 and Index A much needed new book on customer service Even though there are plenty of books on customer service these days I find this one to be […]
Reflections on my 500th column
This is it Column 500! Representing 10 years and nearly half a million words opinions, comments, complaints and aggravations I have reached this milestone which to be honest I am not sure all of you are going to think is good thing. In fact some of you probably think it’s been a less than rewarding […]
Book Recommendation: Conversations That Sell: Collaborate with Buyers and Make Every Conversation Count
A book recommendation from Dan Beaulieu: Conversations That Sell: Collaborate with Buyer sand Make Every Conversation Count By Nancy Bleeke Copyright 2013Amacom Price $17.95 Pages: 222 and Index Changing the game of sales Yes customers are people too. They are not merely targets, or prospects, or leads to be pitched to be poked and prodded […]
Bring On The Kids!
This new generation is not only interested but actually eager to join our ranks! Yes the time is right. The kids finally are interested in being part of this old industry of ours. For the first time in years I am seeing some interest and curiosity from people under thirty about our industry. Now I […]
This Week’s Book Review: Amp Up Your Sales
Amp Up Your Sales: Powerful Strategies The Move Customers to Make Fast, Favorable, Decisions By Andy Pail Copyright 2014 Amacom Price $17.95 Pages: 226 with Index The right book for the right times This guy has it right. Things are different now and if you don’t modify and I mean drastically modify your approach to […]
Winning That Perfect Prospect
Stay in touch; you have what they need, they just don’t know it yet. And interesting question: when do you stop calling a prospect. Well it depends on the prospect. If for example you have done your homework and you know for sure that you have exactly what he wants then never. Of you might […]
Book Recommendation: A World Gone Social: How Companies Must Adapt to Survive
Book Recommendation From: Dan Beaulieu 10/25/14 A World Gone Social: How Companies Must Adapt to Survive By: Ted Coine and Mark Babbitt Copyright 2014Amacom Price $24.95 Pages: 238 with Notes and Index Its Official Social Media is here to Stay This is the best book I’ve read to date on the subject of social media. […]
Why your ads don’t work and how to make them work
Do you advertise? Do you spend a lot of your hard earned dollars on trying to get your name out there only to feel that you are just throwing your money down the proverbial rabbit hole? Are you constantly asking yourself, “What are my ads doing for me?” or saying, I cannot think of a […]
Book Recommendation: A Team of Leaders: Empowering Every Member to Take Ownership, Demonstrate Initiative, and Deliver Results
Here’s one I liked. You may too. A Team of Leaders: Empowering Every Member to Take Ownership, Demonstrate Initiative, and Deliver Results By Paul Gustavson and Stewart Liff Copyright 2014Amacom Price $26.95 Pages: 226 and Index Teams: the key to the future A lot of changes have occurred in the workplace in the past twenty […]
8 ways to make sure your PCB company fails in 2016
I know sounds pretty brutal but hey I have to use any method I can to get your attention because the fact is if you don’t change your ways soon you will go out of business in the next twelve months. Don’t get me wrong there are opportunities out there, more of them than there […]