Shall we talk about the epitome of a “woulda, shoulda, coulda” story? This is the real deal. Built To Fail: The Inside Story of Blockbuster’s Inevitable Bust takes us on a fascinating reverse fortune adventure illustrating how things should not be done in business. How the world’s leading movie rental business literally overlooked opportunity after opportunity only […]

This is a book we all must read right now. I have had it with people ignorantly and blindly attacking millennials. We should be trying to understand them rather than just blindly knocking them. It is in our own self-interest to give them a break. We are going to have to work with these folks. […]

Amaze Every Customer Every Time: 52 Tools for Delivering the Most Amazing Customer Service on the Planet If you could only buy and read one book on customer service, this would be the one. Filled with easy-to-read and very understandable concepts for delivering great customer service, this book would make an excellent primer for training […]

This one’s going to blow your mind. It’s the past, present, and future all rolled into one. It is about exactly what the title indicates—finding ways to connect with customers by creating bonds between your company and your customers. It’s interesting to note that one of the co-authors, David Meerman Scott, also co-authored a book […]

We’ve heard from everyone else—from Santa Claus and Teddy Roosevelt to Atilla the Hun—so why not the world’s greatest wizard? That’s right, now Harry Potter has gotten into the act. To be honest, this is a clever and entertaining little book, especially if you are a reader of the Harry Potter books. But don’t worry […]

The Secret: What Great Leaders Know and Do Here is the simple truth of leadership from one of the most concise books on leadership I’ve ever read. This is actually the 10th anniversary edition and marks over half a million copies sold. So, I guess I’m not the only one who appreciates this one. Of […]

Experts Never Chase: The Hassle-Free Guide for Expert-Based Entrepreneurs A couple years back I developed a short webinar called “Business as Usual: Selling when you can’t visit customers.” It came in handy as I helped salespeople try to maneuver the choppy waters of doing business during a pandemic. If I had had this book, I […]

Interesting fact: Out of 31.5 million small- to mid-size business in this country, 25 million list one employee—the owner. The next 5.3 million business in the group have two to 15 employees, and get this, only the last 600,000 business have more than 15 employees. Frankly, I was shocked by these statistics, enough to make […]