When Playing it Safe is Dangerous

Sometimes playing it safe is the most dangerous thing you can do. They say that if sharks are not on the hunt and moving forward constantly, they will die. It sounds incredible until you stop a minute and think about it. In fact, I view business like this: If you are not growing, you are […]

Creating A Customer Purposed Company

Be honest now when was the last time you sat around with your team talking about how you can produce better products and services for your customers? I mean doing things better, making the customers experience extraordinary and putting the “wow” factor in your products. I would guess never. We are all so busy just […]

That Customer Again!?

Sorry, but I always have customer service on my mind. I read everything about customer service I can get my hands on. To me customer service is what business is all about. Customer service is what the customer wants from us. It is what keeps those customers coming back time after time even after we […]

Some Free Advice

Can I admit to a little frustration? I have a list of what I think are great ideas. Ideas, that could make my clients great, but no matter how much I try I cannot get any of them to try these out. So, the heck with it. I’m going to just give them away to […]

What A Truly Effective Leader Has To Do

In my column last week I talked about what I think it takes to be a great sales manager, and a couple of weeks ago I wrote about what it takes to be a great independent rep. Today, let’s talk about leadership. What kind of leader are you? Are you truly leading the way? Are […]

Don’t Be A Howser

Back in the dark ages when I started in this business, management styles were, well shall we say, a bit different. As a young employee at Maine Electronics, a Rockwell International board house, primarily focused on Rockwell’s own products such as the Minuteman Missile program, the F-111 fighter, the B-1 Bomber and the Space Shuttle, […]

Nurturing Your PCB Talent

There is no doubt there is a shortage of young people in our business. As we all get older, the challenge of finding young people to replace us is getting more severe. So, I thought it only appropriate that this week we would talk about that nurturing process, training them to become not only viable, […]

Turning Over A New Page

The excitement of a new year! Turning over a new page. One year ends, and another begins. Isn’t that refreshing? Isn’t that a great feeling of renewal? Throwing out all of those old calendars, and hanging those new ones up on the way. Or, opening up that brand new date book for a symbolic, as […]