Why Showing Up Every Day is Half the Battle Woody Allen said it best when he said that half of being successful in life is just showing up. It’s being there every day in that tortoise-beats-the-hare kind of way. Consistency is the secret sauce that sets successful companies apart from those that struggle. It’s not […]
Pay Your Bills!
When Will Big Companies Start Paying Their Bills on Time? Okay it’s about time that someone talks about this! Let’s address a truth that PCB and PCBA providers across America know all too well: there’s an alarming and frankly disturbing trend with our customers—especially the larger ones—not paying their bills on time. For the industry’s […]
Innovative Sales Strategies For Success
A Girl Scout wanted to sell a lot of cookies. In fact, she wanted to sell more than any other girl scout that year. She was smart enough to know that she could not do it by going door to door. She knew that a lot of the other Girl Scouts planted themselves in front […]
Great Innovations From The Greatest Innovator Of Our Time
Continuing my series on people who influenced the world I want to talk about Steve Jobs. We all know who he is, and we all know what he did. How he impacted the world, or made a dent in the universe as he was fond of saying. Most of the time when I write about […]
Don Draper On Business And Marketing
I have always said that I am weary of people who don’t eat meat and claim they don’t watch TV. As readers of this column know, I am always amazed by what we can learn from television, especially good television like the AMC Original Program “Madmen.” This series presented a virtual treasure trove of sayings, […]
The Times They Are A Changing
The line it is drawn The curse it is cast The slow one now Will later be fast As the present now Will later be past The order is rapidly fadin’ And the first one now Will later be last For the times they are a-changin’ – Robert Zimmerman And how they are! I have […]
OCCAM: The Time Is Now!
One of my favorites books is a little bestseller by the name of “Who Moved My Cheese”. I am sure even those of you who don’t spend a lot of time reading books have at least heard of it and know that the title refers to people, especially in business, who are so stuck in […]
Did You Exhibit At IPC APEX EXPO 2024?
What now? After the show You had a great time last week at IPC APEX EXPO 2024 and now you’re back home and ready to go on to other things right? Oh no that’s not right, au contraire mon frère, now the work really gets started. Now is the time to start capitalizing on all […]
Exhibiting at IPC APEX EXPO 2024?
Here’s how to get the most from your trade show dollars So many times, people/companies spend a small fortune exhibiting at trade shows like this IPC APEX EXPO 2024 when they have no idea why they are going, what they are going to do there and what they expect to accomplish at the show. That […]
The Possibility Of Opportunity
So many times, we are so immersed in what we are doing that we don’t have time to lift our heads and open our eyes and our minds to the possibility of opportunity. This can be a problem since being open to opportunities is crucial for success in sales as it is in all of […]