Rescuing The Orphans

It’s happened to all of us. It’s just part of doing business. No matter how hard you try, somewhere along the way you lose a customer. There are a number of reasons why this happens, attrition being one of them. In terms of attrition, there is not much you can do about that. A customer […]

Five Marketing Myths

A list of things you’ve got wrong Yes things you’ve got all wrong when it comes to marketing, what it’s about, how it works and what it’s for. You know there are some distinct disadvantages to being in an engineering based business and one of them is that we all know way too little about […]

Marty

Let me tell you about my good friend Marty Petersen. He was one of the most intriguing people I have ever met, and had the pleasure to work with. Marty was always all in whatever task he undertook. When I met him, he was handling the purchasing for us at Automated Systems, the PCB shop […]

Book Recommendation: Customer Service Training 101 Third Edition: Quick and Easy Techniques that Get Results

Book Recommendation From: Dan Beaulieu 6/7/18 Customer Service Training 101 Third Edition: Quick and Easy Techniques that Get Results By Renee Evenson Copyright 2018 Amacon Price $ 24.95 Pages: 228 with index An updated version of a timeless handbook When you get right down to it, it’s always about people and guess what? Customers are […]