It’s all customer service… all of it!

Whatever you do, everything you do in a company is all a version of customer service.

Just like everyone in your company is a sales person, everyone in your company is a customer service representative. From the owner to the person in shipping to the person in plating its all about customer service.

Every one of your actions and interactions represent your company’s customer service interactions. So be very careful and very intentional in everything that you do.

When anybody calls you company and I live person answers, it says that yours is a great company delivering outstanding customer service.

When you send out a quote on time, it says that yours is a great company delivering outstanding customer service.

When your sales person is on time for an appointment, it says that yours is a great company delivering outstanding customer service.

When your product is packaged perfectly and has all of the correct documentation, it says that yours is a great company delivering outstanding customer service.

When a visitor goes to your rest room and it is sparkling clean, it says that yours is a great company delivering outstanding customer service.

When you handle a difficult quality issue, it says that yours is a great company delivering outstanding customer service.

When your product is delivered on time, all the time, it says that yours is a great company delivering outstanding customer service.

When your sales person’s car is spotlessly clean, it says that yours is a great company delivering outstanding customer service.

When your receptionist greets a customer with a smile, it says that yours is a great company delivering outstanding customer service.

When you have a smile on your face when you’re talking on the phone, it says that yours is a great company delivering outstanding customer service.

When all of your wall charts are up to date, it says that yours is a great company delivering outstanding customer service.

When your daily calendar is turned to the right page, it says that yours is a great company delivering outstanding customer service.

And everyone is in customer service.